An Introduction Volcom Workwear & Bespoke craftsmen, Ryan Cowell of Magic Axe

Functional and adaptive, Volcom Workwear blurs the gap between work & play.
Explore Volcom Workwear: https://vol.cm/workwear

Available June 1st in Australia, July in New Zealand and later this Fall in the United States

The design process was focused around durability, functionality and all day comfort. Like the tradesmen we are catering for, we wanted to build things that last. These highly technical garments are packed with revolutionary features.

Our Tough to Tear stretch canvas uses Nylon 66 technology, implemented at the fibre level, making the entire garment resistant to tearing and abrasion. Our Superior Stretch technology creates freedom of mobility with high recovery, allowing the garment to hold its shape. And our Indestructible Buckle Button provides a strong connection to the garment, giving far more durability and longevity than a standard shank. This collection continues to deliver with reinforcements in high wear areas, functional pocketing and many other details that life on the job site requires!

Follow Volcom on social:
Instagram: @Volcom_oznz
Facebook: https://www.facebook.com/Volcom/
Featuring Ryan “Cowboy” Cowell @magicaxe + Drummer of The Goons Of Doom

Client Producer & Creative Shane Azar (Volcom OZ/NZ)
Exe Producers Ryan Immegart & Alison Thomas (Volcom)
Written, Directed, Produced & Created by Ee Chuan “Peanut” Fong @directorp3e [CD @ HEVEstudiosAPAC]
DOP 1 + Photography by Matej Hakl
DOP 2 by Roman Liebich
Location Ozzie Wright
Music by Jake Meadows
V.O. Sound Record & Script Edit by Adam Blakey
Sound Design by Justin Spasevski
Ending title track “Curse of the Yellowy Moon” by The Goons Of Doom
Art Directed by Nick Boon
VFX by Sebastian Phillips
Client Creative Leads Mike Aho & Ryan Thomas of Volcom
A HEVEstudiosAPAC Production