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Latest Films By Fitbikeco.

FIT SHORTCUT RYAN RUSSELL  (2025)

By: Fitbikeco.

Ryan Russell worked at Fit/S&M back in the day and continues to work his magic on the bike 10+ years later. Ryan moved to Portland ...

KOLE + PARKER x GALE WEB Bike Park  (2025)

By: Fitbikeco.

San Diego homies Kole Voelker and Parker Dumas jumped in on a filming mission to Menifee's Gale Webb Bike Park a few weeks back. The ...

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Two + decades after our first FITBIKECO. team voyage to Barcelona, we booked round two with the current team in tow and it was everything we'd hoped it would be and more. <br /><br />Max Miller, Kole Voelker and Max Jung make their inaugural overseas voyage to Spain, alongside fellow Fit fam Matt Nordstrom, John Quintero, Manuel Petrocelli and Julian Molina plus S&M compadre Aryei Levenson in this Barcelona sequel of sorts. <br /><br />Bros, bikes and Barcelona... core memories made. The fact that we were able to send two generations of bad-ass bikers to BCN (23 years apart) to make cinematic magic... well, we couldn't have done it without the support of our loyal customers who've been helping us live the dream since 2000. BMX isn't dead, it's very much alive.<br /><br />With Love, From Fitbikeco.<br /><br />Filmed by: Stew Johnson and Peter Adam<br />Edited by: Stew Johnson

"WITH LOVE, FROM BARCELONA" presented by FITBIKECO.

7th February, 2026

Two + decades after our first FITBIKECO. team voyage to Barcelona, we booked round two with the current team in tow and it was everything we'd hoped it would be and more. Max Miller, Kole Voelker and Max Jung make their inaugural overseas voyage to Spain, alongside fellow Fit ...

Just out here living the dream! Max Miller, Kole Voelker, Max Jung make their inaugural overseas voyage to Barcelona with fellow Fit fam Matt Nordstrom, John Quintero, Manu Petrocelli and S&M compadre Aryei Levenson in this Barcelona sequel of sorts (FIT BCN 2003 can be watched here: https://youtu.be/jLcg4VYS6Ig?si=DyZV8jHq_nO_jxrb).<br /><br />Bangers and vibes, over an hours worth, comin' atcha in "With Love From Barcelona" by Stew Johnson and Peter Adam on Sunday, Feb. 8, 2026! If you happen to be in Barcelona, we are having a premiere of the video at The Cut on Saturday, Feb. 7 at 7pm!

With Love From Barcelona - Premiering Sunday, Feb. 8

4th February, 2026

Just out here living the dream! Max Miller, Kole Voelker, Max Jung make their inaugural overseas voyage to Barcelona with fellow Fit fam Matt Nordstrom, John Quintero, Manu Petrocelli and S&M compadre Aryei Levenson in this Barcelona sequel of sorts (FIT BCN 2003 can be watched here: and vibes, ...

We put Teagan Harris on in late 2024, but a string of bad luck (and broken collarbones, kept him out of the saddle for much of 2025. He just sent us a couple more clips to wrap up this bike check on his first Fit steed, the Heartbreaker! Here's to a Happy and Health 2026 Harris!<br /><br />https://thebuildingdistro.com/product/heartbreaker-frame-2/<br /><br />Filmed by Matt Hanson & Stew Johnson.

Teagan Harris' Heartbreaker

4th January, 2026

We put Teagan Harris on in late 2024, but a string of bad luck (and broken collarbones, kept him out of the saddle for much of 2025. He just sent us a couple more clips to wrap up this bike check on his first Fit steed, the Heartbreaker! Here's to ...

We've got a pretty sweet little series we wanted to gift you this holiday season -- your favorite riders' favorite Fit rider -- and who better to kick it off than Garrett Reynolds telling us why Mike Aitken is not just his favorite FIT rider... but his favorite BMX rider period. <br /><br />Video by Stew Johnson

FAVE FIT - Garrett Reynolds on Mike Aitken

24th December, 2025

We've got a pretty sweet little series we wanted to gift you this holiday season -- your favorite riders' favorite Fit rider -- and who better to kick it off than Garrett Reynolds telling us why Mike Aitken is not just his favorite FIT rider... but his favorite BMX rider ...

We love these dudes. Their Welcome to the Team edit that dropped last year was fire and this RAW version is wild! Petro and John are in our "With Love from Barcelona," edit dropping REAL soon... so we wanted to make sure that if you don't know, now you know! These boys are the TRUTH! <br /><br />Here's the OG edit if you missed it! https://www.youtube.com/watch?v=6WS3aUxjXqM <br /><br />Featuring: Manuel Petrocelli and John Quintero<br /><br />Film/Edit by: <br />@giacomodicarlo<br /><br />Thanks to The Cut and 4Down Distribution.

BIEVENIDO A FIT PETRO Y JOHN! RAW

23rd December, 2025

We love these dudes. Their Welcome to the Team edit that dropped last year was fire and this RAW version is wild! Petro and John are in our "With Love from Barcelona," edit dropping REAL soon... so we wanted to make sure that if you don't know, now you know! ...

Our new FLOW models replace what we used to call TRL models. With the growing trend of dirt riders taking their trail riding to concrete and wood transitions too, we updated the bike accordingly. With stable geometry, chain-stay mounted brakes, longer top tubes (21” and 21.25”), longer cranks and wider bars, these bikes are perfect for larger riders and equally at home going fast in the woods or a concrete bowl. Longer Tech grips with flanges and our alloy Trail pedals work perfectly for all conditions, as do the semi-knobby 2.4 OEM tires which work great on all surfaces including dirt. If you’re looking to go fast and blast, look no further and go with the FLOW.

Fitbikeco. FLOW Complete Bike

17th December, 2025

Our new FLOW models replace what we used to call TRL models. With the growing trend of dirt riders taking their trail riding to concrete and wood transitions too, we updated the bike accordingly. With stable geometry, chain-stay mounted brakes, longer top tubes (21” and 21.25”), longer cranks and wider ...

To help celebrate our 25-year anniversary, we’re offering the Nightwolf model – a full cro-mo rig crafted for all the Mike Aitken fans out there – or anyone else looking for a top-of-the-line complete bike with aftermarket spec and looks. Designed to Ride Everything but with a heavy trails influence, just like Mike. Without a doubt our flagship complete 20” bike for 2026. This is a very limited-edition model avail in 21” top-tube only. A rock-solid ride to help celebrate this 25-year milestone.<br /><br />https://thebuildingdistro.com/product/2026-nightwolf-tan-21-tt/

Fitbikeco. NIGHTWOLF Complete Bike

17th December, 2025

To help celebrate our 25-year anniversary, we’re offering the Nightwolf model – a full cro-mo rig crafted for all the Mike Aitken fans out there – or anyone else looking for a top-of-the-line complete bike with aftermarket spec and looks. Designed to Ride Everything but with a heavy trails influence, ...

The Concept: take the team to Barcelona to celebrate 25 Years of Fitbikeco. and pay homage to FIT BCN - our 2003 release featuring Fit Legends Edwin DeLarosa, Mike Aitken, Brian Foster, Justin Inman, Van Homan and S&M's Vic Ayala (all of whom are still riding Fit/S&M which is pretty rad).<br /><br />Watch that Again Here: https://www.youtube.com/watch?v=jLcg4VYS6Ig<br /><br />The Riders: Fitbikeco.'s Matt Nordstrom, Max Miller, Kole Voelker, Max Jung, John Quintero and Manuel Petrocelli plus fellow S&M Building Bro Aryei Levenson . <br /><br />The Filmers: None other than the legendary Stew Johnson and Peter Adam.<br /><br />The Outcome: The trip of a lifetime and a killer video to say Thank You for 25 Years of Support. "<br /><br />With Love from... BARCELONA -- FitBikeCo. Coming Soon!

With Love from... BARCELONA -- FitBikeCo. Trailer

27th November, 2025

The Concept: take the team to Barcelona to celebrate 25 Years of Fitbikeco. and pay homage to FIT BCN - our 2003 release featuring Fit Legends Edwin DeLarosa, Mike Aitken, Brian Foster, Justin Inman, Van Homan and S&M's Vic Ayala (all of whom are still riding Fit/S&M which is pretty ...

Matt Nordstrom taking the 2026 STR for a spin.<br /><br />From the frame/fork to the parts and the paint, every detail of our 2026 STR is street specific. The frame geometry features a short rear end, a taller stand over and a steeper head angle. The brake mounts and cable guide are removable, and the forks feature a short 25mm offset and peg cuts. Our 2.4 F/U tires and double wall rear wheel allow riders to run lower tire pressure. Four piece bars, flangeless CrossFIT grips and four metal pegs are a few other recognizable street components. With two top tube sizes to choose from, both in very straight forward color options, our STR models are ready to answer the call when the Streets Are Shouting.<br /><br />https://thebuildingdistro.com/product/2026-str-army-green-20-5-tt/https://thebuildingdistro.com/product/2026-str-flat-black-20-75-tt/

FITBIKECO. 2026 STR Complete

25th November, 2025

Matt Nordstrom taking the 2026 STR for a spin.From the frame/fork to the parts and the paint, every detail of our 2026 STR is street specific. The frame geometry features a short rear end, a taller stand over and a steeper head angle. The brake mounts and cable guide are ...

Taka made his annual jaunt from Japan to SoCal to ride wit da boys and we caught up with him one day at Bikeside to film this bike check of Takato's John Nelson Mixtape V.3 Build!<br /><br />We've got a couple Nelson Mixtape's left... but won't for long!<br />https://thebuildingdistro.com/product/mixtape-v-3-john-nelson-frame/<br /><br />Film/Edit: Stew Johnson

Takato Ueda x Bikeside Bike Check

24th September, 2025

Taka made his annual jaunt from Japan to SoCal to ride wit da boys and we caught up with him one day at Bikeside to film this bike check of Takato's John Nelson Mixtape V.3 Build!We've got a couple Nelson Mixtape's left... but won't for long!https://thebuildingdistro.com/product/mixtape-v-3-john-nelson-frame/Film/Edit: Stew Johnson ...

With the growing trend of dirt riders taking their trail riding to concrete and wood transitions, we reimagined our TRL line and opted to go with the FLOW!<br /><br />Stable geometry, chain-stay mounted brakes, longer top tubes (21” and 21.25”), longer cranks and wider bars, make these bikes perfect for larger riders who are equally at home going fast in the woods or a concrete bowl. <br /><br />Longer Tech grips with flanges and our alloy Trail pedals work perfectly for all conditions, as do the semi-knobby 2.4 OEM tires which work great on all surfaces including dirt. If you’re looking to go fast and blast... we built you a bike.<br /><br />Available in Chrome ( 21.25), Matte Green (21.0) and Terra Brown (21.25).<br /><br />https://thebuildingdistro.com/product/2026-flow-chrome-21-25-tt/<br />https://thebuildingdistro.com/product/2026-flow-matte-green-21-tt/<br />https://thebuildingdistro.com/product/2026-flow-terra-brown-21-25-tt/<br /><br />Featured Rider: Kole Voelker<br />Film and Edit: Stew Johnson

Go with the FLOW! (Kole Voelker x '26 Fit FLOW)

5th August, 2025

With the growing trend of dirt riders taking their trail riding to concrete and wood transitions, we reimagined our TRL line and opted to go with the FLOW!Stable geometry, chain-stay mounted brakes, longer top tubes (21” and 21.25”), longer cranks and wider bars, make these bikes perfect for larger riders ...

It’s no secret that the Halahan boys got that secret sauce. But now that Shane – the youngest of Pennsylvania’s Prodigal Soil Sons – has gone and beefed up, it was time to douse the dirt scene with a meatier, US-made, transition-machine – the Fit 57!<br /><br />Designed to be stable and maneuverable on big jumps and concrete parks alike, we’re confident the Fit 57 is the condiment you need to jazz up your biking. Available in Heinz Fade, Trans Ketchup and Gloss Clear.<br /><br /> https://thebuildingdistro.com/product/fit57/<br /><br />Featuring: Shane Halahan (https://www.instagram.com/smhalahan)<br />Filmed and Edited by: Stew Johnson

Shane Halahan's New Fit 57 Sig. Frame!

8th July, 2025

It’s no secret that the Halahan boys got that secret sauce. But now that Shane – the youngest of Pennsylvania’s Prodigal Soil Sons – has gone and beefed up, it was time to douse the dirt scene with a meatier, US-made, transition-machine – the Fit 57!Designed to be stable and ...

Fit/S&M Bikes Head Honcho Chris Moeller just put on a fresh pair of FIT Indent Cranks after riding the last pair he had for 13 YEARS! Chris claims they are the best cranks he's ever ridden - and after hearing from a lot of folks wanting a pair after his @sourcebmx Bike Check came out last year - he brought them back.<br /><br />Clint Reynolds decided to chuck a pair of them on too so now it's official... trail bosses the world over can confidently run these cranks knowing they kick ass. <br /><br />https://thebuildingdistro.com/product/boss-less-2pc-indent-cranks-24mm/<br /><br />Don't forget the 24MM Crank Tool for superior installation ease!<br /><br />https://thebuildingdistro.com/product/fit-24mm-crank-tool/<br /><br />Filmed/Edited by: Stew Johnson

FIT Indent Cranks (Moeller and Reynolds Approved)

27th May, 2025

Fit/S&M Bikes Head Honcho Chris Moeller just put on a fresh pair of FIT Indent Cranks after riding the last pair he had for 13 YEARS! Chris claims they are the best cranks he's ever ridden - and after hearing from a lot of folks wanting a pair after his ...

Max Miller's "Serenity" video is being called one of the best BMX videos debuted in 2025 (if not this decade). In the few months its been out, you've watched it over 100,000-times collectively. It's no secret that it took a lot of blood, sweat and tears to put this piece together... now you can just how much in "Serenity - Raw."<br /><br />Filmed by: Stew Johnson and Matt Hanson

"SERENITY - RAW" (MAX MILLER for FIT)

19th May, 2025

Max Miller's "Serenity" video is being called one of the best BMX videos debuted in 2025 (if not this decade). In the few months its been out, you've watched it over 100,000-times collectively. It's no secret that it took a lot of blood, sweat and tears to put this piece ...

How sick is Julian Molina? Amazing biker, incredible human... annnnnd the newest member of the Fit Familia!<br /><br />Julian is a 2X XGames RealBMX Fan Favorite, 3X Rumble in Richmond Best Trick/Biggest Roast winner and the visionary behind @parabmxfreestyle (a program that spotlights physically challenged BMX Riders). <br /><br />You may already know Julian's story, but if you don't this Red Bull video could help fill you in https://www.youtube.com/watch?v=NkfumQPoZqk&t=43s<br /><br />Julian just built up a Max Miller High Life Frame (shout out to his shop sponsor 360BS in Barcelona) and wasted no time getting busy on it!<br /><br />We're looking forward to getting him out with the crew soon! Stoked to have him on the squad!<br /><br />Photos: @_cinetica_

Julian Molina - Welcome to Fit

24th April, 2025

How sick is Julian Molina? Amazing biker, incredible human... annnnnd the newest member of the Fit Familia!Julian is a 2X XGames RealBMX Fan Favorite, 3X Rumble in Richmond Best Trick/Biggest Roast winner and the visionary behind @parabmxfreestyle (a program that spotlights physically challenged BMX Riders). You may already know ...

It took a minute to put out a moving picture to prove it, but we've been proudly claiming Max Jung for close to a year now. <br /><br />Austin-based and aboard a Young Buck - Max has style for miles, a great attitude and we're amped he's joined the Fit Familia. More from Max soon!<br /><br />Featuring: Max Jung https://www.instagram.com/maxojung/<br />Filmed & Edited by: Stew Johnson

Max Jung x Welcome to Fit

16th April, 2025

It took a minute to put out a moving picture to prove it, but we've been proudly claiming Max Jung for close to a year now. Austin-based and aboard a Young Buck - Max has style for miles, a great attitude and we're amped he's joined the Fit Familia. More ...

“Joe Smith is truly a product of his environment. Growing up in Bexhill under the wing of the legendary Jump Club, BMX has always been in his blood. Over the years, we’ve watched Joe progress steadily, and it’s been an honour to support him here at 4Down — with no plans to stop any time soon.<br /> <br />At the start of 2024, Joe teamed up with homie Joe Exley to film this new edit for FITBIKECO. The result speaks for itself. Raw, real, and all Joe.<br /> <br />Keep on keeping it real, Joe — we’re stoked to be along for the ride.”<br /> <br />Featuring: Joe Smith https://www.instagram.com/joee._smith <br />Edit Filmed by: Joe Exley https://www.instagram.com/joejexley

Joe Smith - Watch This.

11th April, 2025

“Joe Smith is truly a product of his environment. Growing up in Bexhill under the wing of the legendary Jump Club, BMX has always been in his blood. Over the years, we’ve watched Joe progress steadily, and it’s been an honour to support him here at 4Down — with no ...

If you’re after an American-made frame designed to destroy everything and not detonate, we’ve got you. Max Miller crushes everything he touches, so he needed a strong, stable frame built to blast and handle drops – but was after a slightly shorter back for plenty of pop riding rails. Enter the Miller High Life, the champagne of bikes.<br /><br />Available at fine BMX shops and right here: https://thebuildingdistro.com/product/miller-high-life-frame/<br /><br />Filmed by Stew Johnson, Matt Hanson, Ezra Nelson<br />Edit by Stew Johnson

Max Miller's new Fit Miller High Life Frame - OUT NOW!

5th March, 2025

If you’re after an American-made frame designed to destroy everything and not detonate, we’ve got you. Max Miller crushes everything he touches, so he needed a strong, stable frame built to blast and handle drops – but was after a slightly shorter back for plenty of pop riding rails. Enter ...

Blood and sweat was spilled; skin sacrificed… heart and soul bared; bones broke. <br /><br />Max Miller knew the risk was great – but the reward greater. So he poured himself into this project and surrendered to the scars and sleepless nights he would earn along the way.<br /><br />Why? <br /><br />Because in his mind’s eye he could see that, despite the sacrifice… past the pain and the eminent agitation – in the end – there would be SERENITY. <br /><br />And there IS.<br /><br />Filmed & Edited by: Stew Johnson<br /><br />Additional Filming by: Matt Hanson, Ezra Nelson, Josh Sharp, Swoody, Mikey Andrew, Kole Voelker, Ben Allen, Matt Nordstrom, Gabe Thompson, Max Jung<br /><br />Max's new signature frame - the MILLER HIGH LIFE - is out now! https://thebuildingdistro.com/product/miller-high-life-frame/

Fitbikeco. "SERENITY" feat. Max Miller

3rd March, 2025

Blood and sweat was spilled; skin sacrificed… heart and soul bared; bones broke. Max Miller knew the risk was great – but the reward greater. So he poured himself into this project and surrendered to the scars and sleepless nights he would earn along the way.Why? Because in his mind’s ...

This one's for you PNW! Seattle's own Coltin Knudson on why he's watched Justin Inman's 'Stay Fit' part 1000 times.<br /><br />Filmed/Edited: Stew Johnson

FIT LOOKBACK: COLTIN KNUDSON (JUSTIN INMAN - STAY FIT)

29th January, 2025

This one's for you PNW! Seattle's own Coltin Knudson on why he's watched Justin Inman's 'Stay Fit' part 1000 times.Filmed/Edited: Stew Johnson ...